Key visuals..
Hero assets built to anchor the whole rollout
الهوية البصرية - اد سبيس
العميل
Digital Spot
الخدمات
الهوية البصرية
المدة
5 weeks
السنة
2024
The Challenge
A premium brand,invisible online.
Nokhba had built a reputation offline as Cairo's go-to name for specialty roasted coffee — but their social presence didn't reflect it. Engagement had flatlined under 1% for six straight months. Their audience knew the product. They didn't know the brand.
The Solution
A system,not a stunt.
A full content system, not a one-off campaign — so the brand could sustain the new identity long after launch week.
The Impact
Elevated Visuals,More recognization
A full content system, not a one-off campaign — so the brand could sustain the new identity long after launch week.
- Average Reels watch-through..
- 22%
- Short-form videos produced for one campaign..
- 18
- Organic views crossed by 3 pieces of content..
- 100K+
Deliverables
Everything Your Launch Needs
Channel adaptations..
One idea, resized and tuned for every platform
Rollout plan
What goes where, and in what order
Campaign concept
The single idea everything else hangs on
مشاريع أخرى
أعمال أخرى قريبة مما أعجبك.
الهوية البصرية/2024SQUARE CHOCOLATE
الحملات الإبداعية/2024